Can CPQ Software (Really) Increase Your Conversion Rate by 40%?
CPQ software encompasses a set of powerful tools designed to automate and optimize product configuration, pricing, and quoting activities within an organization. It's used by many of the world's most innovative businesses, but will CPQ software boost your company's conversion rate by 40%? Short answer; no, not necessarily. It all depends, of course, on your business case and the specific CPQ software you employ. 40% is the average conversion rate increase experienced by KBMax CPQ users. But while it's impossible to predict with complete accuracy which companies will surpass this threshold post-implementation, we can still make a pretty solid guess. Manufacturers of complex, engineer-to-order goods stand to gain the most from CPQ software due to simplifying their sales processes, shortening sales cycles, and improving engineering efficiency. Massive gains are currently being made in biotech, but CPQ software is widely applicable. Read on to find out how C