How CPQ In Salesforce Increases Efficiency In Product Manufacturing?

If you are using Salesforce in your organization, you must be head of CPQ or you’ve at least known about the functionalities of CPQ systems. There is no doubt that cpq in salesforce helps to continue the momentum in the sales process, particularly in determining the quote of complex products and to handle the final steps of the deal closing.

The end of the sales process becomes intricate, causing many candidates to drop off before a deal is concluded. Instead of losing your buyers’ interest, you can actually close more deals and determine the revenue more promptly with cpq in salesforce.

While the list of benefits of Salesforce CPQ can sound captivating, the thought of improving your systems to introduce a Salesforce CPQ may appear daunting. Let’s explore cpq for salesforce to discover whether or not it’s the right solution for your business.


What is Salesforce CPQ?

CPQ (Configure Price Quote is a software solution designed to help companies build an integrated work system in which all the teams can work coherently and share accurate price quotes quickly and easily. An ideal Salesforce CPQ solution streamlines the whole contracting process, allowing sales reps to:

Create various quotes speedily and efficiently
Track prospect and customer data within your CRM
Alter contracts and sales quotes based on customers requirements
Allow taking better-informed decisions
Reduce user error by pulling from reliable data sources to auto-populate fields


Why You Need Salesforce CPQ

While selling a product, sales reps face many challenges before closing a deal.


In the final steps of the sale process, agreements are negotiated, prices are quoted, and special features are considered. While necessary, this stage of the process is usually sluggish and slow. Prospects drop the constant back and forth, which seldom makes them drop interest in the product completely.

CPQ in salesforce can streamline these final steps and support reps to move prospects through this stage instantly and efficiently. Instead of hobbling through pages of spreadsheets to find the accurate pricing composition or risking errors by manually entering information, reps can use Salesforce CPQ to close deals efficiently and correctly.

Salesforce CPQ can combine with your CRM to automate as many of these final steps as feasible. The result is more immeasurable sales potency and a better closing rate. Organizations who use a CPQ tool see, on average, 15% higher lead conversion than those who do not.

Why Salesforce CPQ?


There are various CPQ solutions available in the market, however, Salesforce CPQ is the most trusted by users. CPQ in salesforce got the highest ranking based on customer satisfaction.

Salesforce CPQ is a comprehensive solution, providing sales reps with automated features to generate accurate quotes, error-free contracts, and well-described proposals. Its streamlined billing and revenue features can help in managing payments, maintaining subscriptions, and accounting for revenue received. The complete tool is also accessible through a single dashboard for ultimate uniformity and effectiveness.

CPQ in salesforce is also a fairly adequate advance when it comes to implementation, but to get your team on board quickly, you can also receive custom implementation services from Salesforce. With the help of experts, you can expect a smooth, seamless implementation process so you can start receiving the benefits of Salesforce CPQ as soon as possible.


Salesforce CPQ Product Features That Increase Efficiency

There are various benefits of CPQ in salesforce that make it easier for sales reps to meet the customer demands with specific product specifications, therefore, increasing efficiency in the quoting process. Let’s discuss some key benefits of Salesforce CPQ

Product Search:

Salesforce CPQ offers a compelling search function that helps you find all values within a product, including product name, SKU, description, and category. As a result, it provides a notable improvement over the standard Salesforce product search. The CPQ product search also provides an autocomplete feature that will recommend items that match users’ queries. Organizations can also customize what users see on the results page.

2. Product Filters:

If your company has designed various products, searching the whole database can take some time. Product filters help narrow down the search by enabling users to show the types of products for which they want to search. This feature is completely customizable by CPQ admins and enables users to apply multiple filters at once. For example, users can filter for a certain product line and then further narrow down the patterns by filtering only for products available in certain sizes.


3. Guided Selling:


Guided selling gives a more proactive way than search and filters to help the sales team to find the right products easily and quickly. With this feature, planned questions will pop up when users go to the product selection page. Their answers to these questions will improve the list of products they eventually see. The best thing is that, not only are the questions fully customizable, but they can also be dynamic, meaning that each user’s answer to the first question directs what the second question asks. All of this makes guided selling an effective feature that can drive sales reps through essential questions about product specifications, deals and customer demands to help them immediately and easily conclude the best products to offer.

4. Product Rules:


The product rules is the most efficient feature of Salesforce CPQ that takes bundling to the next step by automatically including products that must go together or by including expected charges, such as shipping fees and claimed warranties. Previously, sales reps send out quotes without shipping charges (or with minimized shipping charges) that can end up costing businesses hundreds of thousands in lost revenue. The product rules feature in CPQ in salesforce is not only a time-saver for sales reps, but it also offers to shield the organization's revenue since it automatically combines certain required products (or services/fees) to quotes without any further work on behalf of users.

Summing Up

After experiencing the pandemic impact, most of the product manufacturing organizations started utilizing the potential of  Salesforce CPQ. All of the features of CPQ in salesforce have greatly influenced the manufacturing process and empowered the sales team to make informative decisions with all the correct data.

Properly configured Salesforce CPQ delivers value to an organization. Whether your organization is considering getting started with CPQ in Salesforce or already uses it, its features are readily available to help save time, defend profits and raise revenue by allowing your sales team to build better, more accurate quotes faster.